ADTECH Congratulates Customers on AOP Award Wins
Reed Business Information, IPC Media and BSkyB Champion the Digital Publishing Industry
London, UK – 3rd October 2008. ADTECH, a leading provider of ad server technology and part of Platform-A, AOL’s digital advertising business, has today issued its congratulations and praise for three of its UK customers (Reed Business Information, IPC Media and BSkyB) who scooped several awards for digital publishing excellence at the AOP Online Publishing awards which took place on the 1st October. Now in their seventh year, the awards are run by the UK Association of Online Publishers – an industry body representing publishing companies that create original, branded, quality content. It champions the interests of approximately 160 publishing companies from diverse backgrounds including newspaper and magazine publishing, TV and radio broadcasting, and pure online media.
Reed Business Information were achieved the most awards including best online business publisher for the second year running, best Online Advertising Sales Team – Business, best business website for XpertHR.co.uk, best online community for business-to-business site Farmers Weekly Interactive and best online business ad sales team for RBI e-Newsletters.
IPC Media achieved three awards - best cross-media project, best research and insight project and best consumer editorial team for NME.com.
BSkyB won two awards for best online consumer publisher and best consumer web site for Sky News.
“We’re delighted for our customers on such great achievements,” commented Dirk Freytag, CEO at ADTECH. “It’s important to get recognition of the hard work and due diligence they put into the publishing industry. Standards in online publishing are going through the roof – and we’re delighted to be the ad server of choice for these award winners.”
ADTECH Press Contact UK
Nikki Alvey, The PR Network
Phone: +44 (0) 7973 354 706
ADTECH is a leading international supplier of digital marketing solutions. The company’s flagship product, Helios IQ ad serving platform, enables web publishers to manage, serve and evaluate virtually any kind of online advertising campaign including display, video and mobile formats. Helios IQ differentiates itself via its scalable, enterprise-class infrastructure and publisher-friendly tools, providing publishers with increased efficiency, reliability and ROI for their online advertising business. ADTECH is a wholly-owned subsidiary of Platform-A’s Advertising.com Visit www.adtech.de for more information.
Platform-A, AOL’s advertising business, is the industry’s largest digital advertising platform, offering the most comprehensive suite of marketing solutions, powered by the Web’s best advertising technologies. Platform-A includes AOL’s leading media properties – AOL.com, AIM, MapQuest, and more – and Advertising.com’s third-party networks. Platform-A also includes TACODA’s audience insights and behavioral targeting; Quigo, a site- and content-targeting solution; ADTECH, an international digital ad serving business; Third Screen Media, a mobile ad serving network; and buy.at, an affiliate marketing solution. Platform-A currently has operations in the United States, nine countries across Europe, including Denmark, Finland, France, Germany, Netherlands, Norway, Spain, Sweden, the UK, and Japan through a joint venture with Mitsui. Learn more at http://www.platform-a.com.
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